Content Studio — Rome, Italy
Ciao, we are Barocco Studio. A Rome-based content studio making conversion-ready UGC for brands that mean business. We are grateful to do this work from one of the most beautiful cities in the world.
Start a projectOur belief
Great brands deserve to be seen. We will make it happen. Authentic storytelling, genuine product love, content built to convert — not just to look good.
We make your software impossible to scroll past. Talking heads, screen demos, testimonials, delivered ad-ready for Meta, TikTok, and beyond.
For apps, SaaS, and digital products
We will make people actually want to download your app. Yes, really.
You want people to book. We make them feel like they are already there. Shot on location across Rome and beyond with a photographer's eye.
For tours, hospitality, and experiences
We film in Roma for a living. Someone had to.
Rome on camera hits different. We know because we live here. Authentic content made for the scroll, the feed, and the conversion.
For food, culture, and lifestyle brands
The research phase involved a lot of pasta. It was necessary.
Our Work
Content-only delivery. You own every file. Run it everywhere. Need it posted too? Let us know.
Featured Campaign — App UGC
AI language learning app. Three-video UGC campaign developed across distinct formats to serve different stages of the paid social funnel. Each video targets a separate hook strategy for A/B testing. Three videos. Three hooks. Zero filler.
I
VO + B-Roll
Emotional Storytelling
II
Talking Head
Meta Ad Format
III
Tools List
Talking Head
Campaign — Tech UGC
Three-video UGC campaign for an AI note-taking app. Each video targets a different user: the masters student, the language learner, the productive creator. Same product, three different reasons to care.
I
Masters Student
Talking Head
II
Italian Class
Talking Head
III
Student Workflow
Talking Head
App UGC — Language
Language learning platform. Three pieces of UGC across different formats — lived experience, voiceover B-roll, and aesthetic storytelling. Real user, real Italian chaos.
Roma is waiting.
Camera is ready.
Tour Guy — Rome
On-location content across the city's most iconic sites. Someone has to do it.
Something delicious
is coming.
Cantiere Gastronomico Cooking Class
We were doing research. Someone had to eat the pasta.
The person behind the studio
Ciao, I'm Penny! Filipino-American, Rome resident, and the creative behind Barocco Studio. Currently doing my Master's in Digital Marketing which means I think about content strategy the way other people think about coffee — Constantly.
The name Barocco comes from the Italian word for Baroque — an art movement that believed beauty should move you. I believe content should do the same. Stop you. Pull you in. Make you want more.
Great brands deserve that. You deserve that. Let's get to work!
Start a project →Rome-based, globally minded
A unique location, an unmistakable aesthetic, and a multi-cultured creative edge that makes content stand out in any feed.
Yes, the location is showing off. We let it.
Content-only delivery
You own every file. Run it on your ads, your website, your organic channels. No restrictions, no expiry. Need it posted too? Let us know.
It is yours. Do whatever you want with it.
Fast, clear, no surprises
Clear briefs, clear pricing, clear deliverables. You know what you need. We know how to make it.
We know you have been burned before. Not here.
Built for results
Every video is made with the end goal in mind. Conversion, awareness, or trust. We know the difference and we plan for it.
Pretty content that does not convert is just a hobby. We are not here for hobbies.
Work with us
You bring the idea. We bring the vibes. Just a brief, a plan, and a deadline. Chat with our Studio Correspondent Michele or send us an email directly.